The Handmade Marketplace: How To Sell Your Crafts Locally, Globally, And Online by Kari Chapin
My rating: 4 of 5 stars
There's no shortable of books like this on the market nowadays - everyone wants to capitalize on their hobbies & make a buck or two - I don't blame anyone for that, because I started doing that myself four years ago!
Having a "hobby" business - aka a business that a lot of people do for "fun" or as a "hobby" has its own unique challenges not seen with other business models - like a restaurant, for example. If you own a restaurant, you don't have to worry about competing with the restaurant down the street who's doing it for "fun" and isn't really interested in making a profit, just to have fun. Crafters are different - we have to fight sterotypes and crafters who are selling their products for "fun", undermining those of us who do this for a living - like me.
I'm a full time professional knit and crochet designer - I don't do this for fun (though I love it), I do it to pay the bills. I always read books like this hoping to learn a thing or two, but unfortunately this is another book that's marketed more towards someone selling physical goods, i.e. the finished hat, not the hat pattern. There are some good ideas here, making it worth reading, but if you are established like I am, then don't expect to learn a lot as this book is geared towards beginners.
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